Blu Atlas Men's Vitamin C Brightening Serum

A daily vitamin C serum for brightness and even tone. Built around ascorbic acid, the form of vitamin C that does the work, stabilized by ferulic acid and vitamin E. Goes on under your moisturizer. For all skin types.16 ingredients. Most vitamin C serums run longer and still bury the vitamin C behind fillers. This puts it second on the list, where it belongs. Ascorbic acid brightens and evens skin tone over time. Ferulic acid and vitamin E keep it stable and add antioxidant protection. Hyaluronic acid keeps it from drying the skin. A few drops, once a day.

How To Use:

After cleansing, apply a few drops to clean, dry skin and pat gently. You may notice a natural citrus-forward scent from the active Vitamin C and botanical extracts. This is normal and fades quickly as the serum absorbs. Follow with Hydrating moisturizer and Lightweight Mineral SPF.

Ingredients:

1. Water (Aqua): the solvent that carries the rest of the formula.
2. Ascorbic Acid (Vitamin C): the active. Pure vitamin C to brighten and even skin tone over time. Listed second because it's the point of the product, not an afterthought.
3. Morus Alba (Mulberry) Leaf Extract: a plant extract that supports a brighter, more even look.
4. Aloe Barbadensis Leaf Juice: soothes and adds light hydration.
5. Glycerin: draws moisture to the surface of the skin.
6. Oleth-20: keeps the formula evenly mixed so the actives stay suspended.
7. Hydroxyethylcellulose: gives the serum its consistency for an even drop.
8. Tocopheryl Acetate (Vitamin E): antioxidant. Works with the vitamin C and helps keep it stable.
9. Pyrus Malus (Apple) Fruit Extract: a plant extract for surface conditioning.
10. Citrus Tangerina (Tangerine) Peel Oil: a trace plant extract for skin conditioning.
11. Citrus Aurantium Dulcis (Orange) Peel Oil: a trace plant extract for skin conditioning.
12. Hyaluronic Acid: holds water in the skin so the serum hydrates instead of drying.
13. Ferulic Acid: an antioxidant that stabilizes the vitamin C and extends how long it stays effective.
14. Daucus Carota Sativa (Carrot) Seed Oil: a trace plant oil, a source of antioxidants.
15. Phenoxyethanol: a synthetic preservative. Prevents bacterial, mold, and yeast growth in the bottle.
16. Ethylhexylglycerin: a preservative booster. Increases the antimicrobial efficacy of the phenoxyethanol.