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A rich Rejuvenating Serum fortified with Hyaluronic Acid and Vitamins A&E. Hyaluronic Acid penetrates quickly into the deeper layers of the epidermis, replenishing the skin with moisture lost with skin ageing. This moisture-binding makes the skin look firm and radiantly hydrated. Antioxidant Vitamin A helps diminish visible fine lines and wrinkles, significantly improving uneven skin tone. Vitamin E helps protect the skin from harmful radicals (toxins).
Please see the Usage & Ingredients tab for how to use and ingredient information.
When skin ages, its collagen and elastin are produced more slowly. This causes gradual changes like hyperpigmentation, discoloration, dryness, sagging, wrinkles, crepe-like folds, loss of muscle tone, textural unevenness and loss of elasticity.
The topical application of key skin firming ingredients works synergistically to protect and strengthen the skin. Skin care products should have a combination of naturally occurring active ingredients. They will contain compounds to protect which will likely be in the form of extracts containing antioxidants. Another set of ingredients will firm the skin by penetrating through its seven layers to support the collagen process at a cellular level.
Skin firming creams are usually formulated as night creams. They tend to be richer, thicker and more emollient and should be able to stay on long enough to absorb for maximum benefits. In general, face creams are designed to minimize lines/wrinkles, improve skin density, firm, plump and decrease puffiness (especially in the eye area).
Many manufacturers describe their product as a "cocktail" of ingredients that work together to decrease the effects of aging. Skin firming and anti-aging ingredients often include antioxidants, minerals, seaweed, herb extracts and different kinds of oils like Vitamins A and E. Other ingredients attributed to having a firming effect on the skin include green tea, aloe vera, beech bud extract, alpha lipoic acids, shea butter, hyaluronic acid and the very exotic sounding emu oil. Some firming and anti-aging products also contain light reflecting pigments, such as mica, to enhance the glow and make the skin look radiant.
What is a Serum?
Deciding to use a serum can depend on various factors including skin type, age or degree of damage. They are able to effectively absorb onto the skin, delivering active ingredients for maximum benefit. Depending on ingredients, serums contain anti-aging properties that help to firm, tighten, provide anti-oxidants, re-texturize, or address the signs of aging. If you decide to use a serum with your moisturizer, select one with the ingredients or benefits associated with the concerns you wish to address.
Apply to the face in gentle circular motions each morning before makeup.
Aqua, Sodium Hyaluronate, Phenoxyethanol, Chlorphenesin, Xanthan, Gum, Perfume, Tocopheryl Acetate (Vit E), Retinyl Palmitate (Vit A), Panthenol (Vit B). May contain: Benzyl Salicylate, Hexyl Cinnamal, Butylphenyl Methylpropional.
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