Skip to main content
  • Free shipping on every Fashion & Beauty item in your cart when you purchase $75+ of Fashion & Beauty in a single transaction using your shophq Card†.  -    Learn more.

The Eyetality morning treatment helps visibly transform eyes to a more youthful appearance. It works in tandem with the included specially-engineered, silver-tone tipped, cold conducting applicator which is rolled over the surrounding eye area to help reduce the look of puffiness. Its smooth shape allows for a gentle sweeping motion that can help visibly address the excess fluid that can contribute to the look of bags and puffiness.

AM Total Eye Care Includes

  • Eyetality AM Total Eye Care - 0.5 oz
  • Eye Wand

AM Total Eye Care Benefits

Eyetality:

  • Formulated for daytime wear
  • Contains advanced three-dimensional micro spheres
  • Contains Nanofied Platinum Peptides
  • Tarnished, dull skin and dark circles regains a radiant and brightened appearance
  • Delicate skin feels and looks more firmed and taut
  • Helps optimize the appearance of the delicate skin matrix around the eyes
  • Helps smooth over and temporarily blur the look of lines and wrinkles
  • Features proprietary "good morning" blend of: coffee bean fruit, caffeine, (think of it as mornings essential cup of coffee!) vitamin C, vitamin K, and a variety of fruit extracts rich in antioxidants like blueberry, pomegranate and acai
  • Light clean scent
  • Yellow cream
  • Jar with twist-off lid and applicator wand
  • Made in the USA

Eye Wand:

  • The silver-tone tipped applicator is cold to the touch as it acts as a conductor that pulls heat away from the skin and cools the area it touches
  • To help minimize the look of under eye bags and puffiness, use Eyetality Total Eye Care morning with the cold, silver-tone tipped applicator in slow, gentle, circular motions around the eyes each morning
  • Smooth shape allows for gentle sweeping
  • Helps reduce appearance of puffiness
  • Helps circulate excess fluid that can contribute to unsightly bags
  • Made in China

Clinical Study Results

  • In a 30 participant consumer perception survey using the Eyetality Morning and Evening formulas After 2 weeks:
  • 76% felt Eyetality improved each and every visible age related issue of the eye area
  • 73% said Eyetality changed the look of the entire area and the lashes for the better
  • 70% said Eyetality noticeably improved fine lines and wrinkles, while providing perfect hydration and moisturization for the eye area
  • 63% said their dark circles looked less noticeable
  • 56% of the participants saw denser, thicker looking eye lashes
  • 100% felt their skin under the eye looked tighter
  • 100% felt their under-eye puffiness was visibly diminished
  • 100% would HIGHLY recommend Eyetality to a friend
  • After 4 Weeks:
  • 80% felt Eyetality improved each and every visible age-related issue of the eye area
  • 80% said their dark circles looked less noticeable
  • 83% said Eyetality changed the look of the entire area and the lashes for the better
  • 93% said that the skin underneath their eyes looked tighter
  • 100% said Eyetality provided perfect hydration and moisturization for the eye area
  • 100% said Eyetality noticeably improved fine lines and wrinkles
  • 100% said that their eyes felt more open and alive
  • 93% felt their skin under the eye looked tighter
  • 100% felt their under eye puffiness was diminished
  • 100% would HIGHLY recommend Eyetality to a friend
  • 63% of the participants saw denser, thicker looking eye lashes
  • 76% of the participants felt the look of their lash length, fullness and thickness was greatly improved

Please see the Usage & Ingredients tab for how to use and ingredient information.

For questions about product, please contact the Serious Skincare Customer Support line: 1-800-540-8662.

Skin Firming

When skin ages, its collagen and elastin are produced more slowly. This causes gradual changes like hyperpigmentation, discoloration, dryness, sagging, wrinkles, crepe-like folds, loss of muscle tone, textural unevenness and loss of elasticity.

The topical application of key skin firming ingredients works synergistically to protect and strengthen the skin. Skin care products should have a combination of naturally occurring active ingredients. They will contain compounds to protect which will likely be in the form of extracts containing antioxidants. Another set of ingredients will firm the skin by penetrating through its seven layers to support the collagen process at a cellular level.

Skin firming creams are usually formulated as night creams. They tend to be richer, thicker and more emollient and should be able to stay on long enough to absorb for maximum benefits. In general, face creams are designed to minimize lines/wrinkles, improve skin density, firm, plump and decrease puffiness (especially in the eye area).

Many manufacturers describe their product as a "cocktail" of ingredients that work together to decrease the effects of aging. Skin firming and anti-aging ingredients often include antioxidants, minerals, seaweed, herb extracts and different kinds of oils like Vitamins A and E. Other ingredients attributed to having a firming effect on the skin include green tea, aloe vera, beech bud extract, alpha lipoic acids, shea butter, hyaluronic acid and the very exotic sounding emu oil. Some firming and anti-aging products also contain light reflecting pigments, such as mica, to enhance the glow and make the skin look radiant.

You can choose the right skin firming creams according to your skin type (oily, combination or dry) and the anti-aging action associated with them.

Aging skin may have any combination of wrinkles, sagging or slack skin around the jowls, chin, cheeks and jawline. It may also have evidence of sun damage (photo damage/hyperpigmentation) in the form of spots or leathery texture. The skin may also feel tight and dry. If you tend to have dry skin, you will need moisturizing products that nourish, so you will want to find protective and restorative products. Achieving a moisture balance with the right pH is key.

Daily Skin Care Regimen
Begin with a very mild soap, possibly cream based. Since skin can be acidic, the alkaline in soap can easily disturb the delicate pH balance. Also, make sure the soap does not contain harsh chemicals which will also remove the acid mantel and cause further dryness. Choose a toner that soothes and nourishes your skin. It should refresh with a hint of moisture - a low or no alcohol formulation is recommended to prevent over drying the skin.

A daily moisturizing routine is essential to aging skin. After washing skin, pat it dry and begin with a serum to enhance moisture, then apply a day moisturizer. Try to use a day cream with an SPF An evening ritual can include a serum application and a heavier moisturizer. Eye creams and serums are recommended for the delicate area around the eyes that are subject to fine lines and wrinkles.

Weekly Skin Care Routine
Use an extremely mild exfoliator in order to expose fresh skin and allow products to absorb. This will maximize the effectiveness of your skin care products. A moisture-enhancing mask that you put on and wipe off will moisturize and plump skin that may be dry and dehydrated.

Product Recommendations:

  • Makeup remover
  • Cleanser, mild or cream based
  • Toner (low or no alcohol)
  • Morning moisturizer with SPF
  • Evening moisturizer
  • Eye moisturizer
  • Serum
  • Mild exfoliant
  • Moisture enhancing mask

    Key Ingredients for Aging Skin:
    Hyalauronic acid, Manuka Honey, Evening Primrose Oil, Borage Oil, Almond Oil, Apricot Oil, Algae Extract, Caffeine, Green Tea, White Tea, Idebenone, Vitamin C, Vitamin E, Grape Seed Extract, Alpha Hydroxy Acids, DMAE, Retinol, Aloe Vera, Borage Seed Oil, Ceramide, Cocoa Butter, Evening Primrose Oil, Glycolic Acid, Jojoba Oil, Lactic Acid, Shea Butter, Pycnogenol Cucumber, Copper Peptide, Coenzyme Q10 (Ubiquinone), Hydrolyzed Wheat Protein

  • About the Collection
    Serious Skincare was founded over two decades ago by Jennifer Flavin-Stallone to address acne and problematic skin. It has since evolved into the premiere skincare and beauty brand with a full line of science-based products that address a myriad of skincare and cosmetic issues. By using potent quantities of high-end, anti-aging ingredients, acne fighting acids and skin softening moisturizers, Serious Skincare provides innovative, highly effective and targeted treatments for women and men.

    Serious Skincare
    For whatever skin you’re in

    About the Experts

    Jennifer Flavin-StalloneAbout Jennifer Flavin-Stallone
    In her early 20s Jennifer Flavin-Stallone was modeling and battling acne – nothing worked, until she heard about a little skincare company in California called Serious Skincare. It worked miracles on her acne issues and so she joined forces with founder, Lisa Stock, to bring Serious Skincare to home shopping 25 years ago and help develop it into one of the largest online beauty brands. As Jennifer’s skincare needs have evolved, so has the brand. She has been a driving force behind the innovative products released by Serious Skincare over the years, the most recent being the debut of TAKE2, a product line developed specifically for age 50+ skin.





    Cecilia StockAbout Cecilia Stock
    Cecilia Stock is the daughter of co-founder Lesa Stock, and the inspiration for Serious Skincare’s very first product. Since then, Cecilia has become an accomplished acne and anti-aging specialist and esthetician, working with clients around the world. Her greatest accomplishment is helping acne clients achieve greater self-confidence.







    John PinocciAbout John Pinocci
    John Pinocci has nearly 4 decades of retail experience, with heavy focus on beauty and fragrance categories. In 1994, he helped launch Serious Skincare to national TV retailing and went on to join the company officially in 1996, working with Jennifer to grow Serious Skincare into a beauty powerhouse. Known to many customers as “Serious John,” he’s typically behind the scenes and the voice of the service and support center.

    Friday, September 13
    Saturday, September 14
    Sunday, September 15

    How To Use

    Apply to under eye using wand.

    Be sure to perform a sensitivity test prior to using this product. Behind your ear is an acceptable site. Make sure the area is clean and free of any other products. Apply a small amount of the product to the site overnight; then wash off normally. If any sensitivity is noted, discontinue use of the product.

    Average Days of Supply: 30.

    Ingredients

    Water, Polymethylsilsesquioxane, Betaine, Pentylene Glycol, Saccharomyces Cerevisiae Extract, Rhodiola Rosea (Golden Root) Root Extract, Glycerin, Glyceryl Stearate SE, Butylene Glycol, Octyldodecanol, Isononyl Isononanoate, Hydrogenated Polyisobutene, Dimethicone, Isopropyl Myristate, Cetearyl Ethylhexanoate, Cyclopentasiloxane, Ammonium Acryloyldimethyltaurate/ VP Copolymer, Elaeis Guineensis (Palm) Kernel Oil, PEG-100 Stearate, Sodium Hyaluronate, Acetyl Tetrapeptide-17, Colloidal Platinum, Magnesium Aspartate, Zinc Gluconate, Copper Gluconate, Beeswax, Ceteth-20, Steareth-21, Stearyl Alcohol, Cholesterol, Tocopheryl Acetate (Vitamin E), Equisetum Hiemale (Horsetail) Extract, Yeast Extract, Glycyrrhiza Glabra (Licorice) Root Extract, Althea Officinalis (Marshmallow) Root Extract, Silybum Marianum (Milk Thistle) Extract, Hippophae Rhamnoides (Sea Buckthorn) Extract, Salvia Officinalis (Sage) Leaf Extract, Coffee Arabica (Coffee) Extract, Paullinia Cupana (Caffeine) Seed Extract, Vaccinium Angustifolium (Blueberry) Fruit Extract, Ascorbic Acid (Vitamin C), Phytonadione (Vitamin K), Elastin, Collagen Amino Acids, Punica Granatum (Pomegranate) Extract, Arnica Montana (Arnica) Flower Extract, Silk Amino Acids, Euterpe Oleracea (Acai)Fruit Extract, Jasminum Officinale (Jasmine) Oil, Lavandula Angustifolia (Lavender) Oil, Citrus Medica Limonum (Lemon) Peel Oil, Rosa Damascena (Rose) Flower Oil, Mica, Titanium Dioxide, Potassium Gluconate, Sodium Chloride, Triethanolamine, Citric Acid, Butylated Hydroxy Toluene, Phenoxyethanol, Caprylyl Glycol, Hexylene Glycol, Iron Oxides.

    Wand contains the following metals: steel, nickel and chromium