Cover FX is a prestigious cosmetic line proud to offer one of the most ethnically diverse shade systems available. This collection features foundations, primers and concealers to help provide exact tone-to-tone coverage for those who struggle to find their perfect match.

About Derek Selby

With almost 30 years in the beauty industry, Derek Selby has held many positions from training, product development, PR, to spokesperson and more. His experience on live television working with models, actresses and everyday customers has not only afforded him unique insights as to what makes people feel beautiful, it's forged his passion for doing so.

Evine Host Experiences
Sam's Experience

I'm prone to breakouts, as a professional model I've photographed with some of the biggest names in beauty, working with Cover FX was the first time my skin was actually better after a shoot!

Natasha's Experience

I FOUND MY SHADE! As a woman who has struggled with foundation for years, it's a dream to finally find the match that complemented my skintone without making me too pink or ashy! Thank you Cover FX!

Find Your Match
Can't Find Your Shade?

Can't find your shade? Let us know so we can better serve you in the future.


Watch Cover FX experts demonstrate how to use the full line of products.

Shop the Collection

Shop the Cover FX line of foundations, primers and concealers to help provide exact tone-to-tone coverage.