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Experience the ultimate in skincare innovation with Ready to Wear's Liquid Lift & Firm Serum. This multi-functional treatment is designed to deliver dual benefits, regenerating your skin overnight while firming throughout the day.

Features

  • Its lightweight gel consistency offers an immediate refreshing and revitalizing effect, quickly absorbing into your skin to become the perfect tool for instant touch-ups.
  • Infused with ultrafine reflecting pigments, it provides a natural luminosity and blurring effect on imperfections, leaving your skin luminous and rested.
  • The star ingredient, Contour Lift Pro with RNAge technology, works alongside emollient ingredients, vegetable glycerin, and hyaluronic acid to smooth, hydrate, and firm your skin for a visibly youthful appearance.
  • Firming & Lifting: Contour Lift Pro with RNAge technology lifts facial contours, increasing skin density and firmness for a noticeable anti-sagging effect.
  • Day & Night Care: Regenerates your skin during the night while hydrating throughout the day.
  • Immediate Radiance: Ultrafine reflecting pigments deliver a natural luminosity, enhancing the blurring effect on imperfections.
  • Country of Origin: Italy

View usage instructions and ingredients here.

Hydration    LossofFirmness    Serums    
Dry skin is identified as skin severely lacking natural oil and moisture. Characteristics include roughness, flakiness, tightness, fine pore redness, pronounced fine lines around the eyes and mouth, and a thin, fragile texture. The skin may also appear flaky, ashy or dull from dead skin build up. Skin Firming

When skin ages, its collagen and elastin are produced more slowly. This causes gradual changes like hyperpigmentation, discoloration, dryness, sagging, wrinkles, crepe-like folds, loss of muscle tone, textural unevenness and loss of elasticity.

The topical application of key skin firming ingredients works synergistically to protect and strengthen the skin. Skin care products should have a combination of naturally occurring active ingredients. They will contain compounds to protect which will likely be in the form of extracts containing antioxidants. Another set of ingredients will firm the skin by penetrating through its seven layers to support the collagen process at a cellular level.

Skin firming creams are usually formulated as night creams. They tend to be richer, thicker and more emollient and should be able to stay on long enough to absorb for maximum benefits. In general, face creams are designed to minimize lines/wrinkles, improve skin density, firm, plump and decrease puffiness (especially in the eye area).

Many manufacturers describe their product as a "cocktail" of ingredients that work together to decrease the effects of aging. Skin firming and anti-aging ingredients often include antioxidants, minerals, seaweed, herb extracts and different kinds of oils like Vitamins A and E. Other ingredients attributed to having a firming effect on the skin include green tea, aloe vera, beech bud extract, alpha lipoic acids, shea butter, hyaluronic acid and the very exotic sounding emu oil. Some firming and anti-aging products also contain light reflecting pigments, such as mica, to enhance the glow and make the skin look radiant.

What is a Serum?
Deciding to use a serum can depend on various factors including skin type, age or degree of damage. They are able to effectively absorb onto the skin, delivering active ingredients for maximum benefit. Depending on ingredients, serums contain anti-aging properties that help to firm, tighten, provide anti-oxidants, re-texturize, or address the signs of aging. If you decide to use a serum with your moisturizer, select one with the ingredients or benefits associated with the concerns you wish to address.