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Ready to Wear Liquid Lift Firming Foundation is a highly innovative, multi-action foundation that visibly lifts and firms skin, while also providing quick, easy-to-apply, flawless coverage. It includes an exciting, plant-based firming skincare ingredient called RNAge that helps enhance the appearance of skin's density and firmness. This is the ideal foundation for anyone who seeks to create the appearance of firmer, younger-looking skin.

Choices

  • Fair/Light shade is for fair-skinned and light skin tones
  • Medium shade is for medium toned complexions
  • Medium Tan is for olive-skinned complexions and lightly-tanned skin
  • Tan is for medium to dark complexions
  • Deep is for rich, darker skinned complexions

Features

  • Ready to Wear Liquid Lift Firming Foundation is a highly innovative, multi-action foundation that visibly lifts and firms skin while also providing quick, easy-to-apply, flawless coverage. It includes an exciting, plant-based firming skincare ingredient called RNAge that helps enhance the appearance of skin's density and firmness.
  • In a 27-female clinical study using RNAge twice daily for 56 days, a 18.5% increase in the appearance of skin firmness was measured
  • Contains highly-efficacious visibly lifting polymers and a unique new firming ingredient (called RNAge) that work together to help counteract/camouflage the appearance of sagging skin
  • The RNAge ingredient (extracted from the Hippophae Rhamnoides fruit) helps enhance the appearance of the skin's density and firmness
  • RNAge provides a strong moisture support system that visibly lifts facial contours for the appearance of a "push-up" effect (on chin, cheekbones, etc.)The product also includes special soft-focus complex and spherical powders that help blur skin imperfections
  • and visibly minimize the appearance of fine lines and wrinkles
  • Easy-to-apply, creamy texture formula hydrates/smooths the appearance of skin and provides flawless, even, natural-looking, medium coverage
  • Imparts a more radiant and toned look to skin
  • Multi-purpose: can also be used as a concealer
  • Special elastomers create a mousse-like, lightweight texture, moisturize skin and provide even, natural-looking medium coverage
  • Special silicons and light esters make it easy-to-apply, blendable, and long-wearing
  • Combination of hydrating ingredients (including hyaluronic acid) help keep the skin moisturized and assist with absorption of hydration
  • Vitamins A and E provide antioxidant benefits
  • On the skin's surface, a visibly lifting polymer of sweet almond proteins forms a tensor film (gentle tightening) that allows an immediate, visual, and perceptible decrease in the appearance of wrinkles and fine lines
  • No added fragrance
  • Sponges: Can be used for both liquid and creams
  • Formulated in Italy

Please see the Usage & Ingredients tab for how to use and ingredient information.

Face    

Applying Foundation
1. Always start with clean hands and a freshly cleansed face.
2. Apply your day moisturizer (preferably one that contains an SPF). Next, you can apply a primer for a smoother base. This is an optional step, but one worthy of considering for a more youthful appearance. A few drops of primer will smooth the appearance and texture of your complexion, as well as fill in fine lines - the perfect base for your foundation. It also helps to extend the longevity of your face and eye makeup, prevents eye shadow from creasing, and maintains an overall fresh appearance for as long as you wear your makeup.
3. Allow the moisturizer and/or primer to absorb a few minutes before continuing on to the foundation application. If necessary, you might want to blot any excess moisturizer with a tissue.
4. Address your under eye circles, shadows and imperfections with a concealer. Pat it on with a light finger so that it blends well.
5. You may use your fingers, a foundation brush or makeup sponge to apply the foundation. First, apply a few dots of your preferred liquid foundation to your nose, forehead, cheeks and chin. Continue to blend while avoiding a heavy application to the jawline and hairline (also known as a line of demarcation).
6. Once the foundation is blended, use either a translucent powder or one that matches your complexion to set the foundation. This also serves to absorb oils that cause your face to shine.
7. If you want a more natural look or have great skin, you can simply address specific areas that require coverage by applying your foundation to precise spots or areas. If you want to wear foundation that looks exceptionally natural and dewy, consider a tinted moisturizer. They're considerably sheer, yet provide a little coverage for uneven skin tone.

Cheeks

Choose a blush color that mimics the color of your cheeks when they're flushed from the cold, you've exercised or have blushed. You can also use your lip color as a guide. Blush can be applied before foundation for a subtle hint, but it's usually applied after foundation and face powder.

Cream vs. Powder vs. Gel
This is a personal preference, but usually powder suits combination and oily skin, whereas cream works well with dry skin. Tinted gels and liquids are outstanding for oilier skins.
Using a professional grade blush brush, run the bristles over the pan of makeup, shake off excess powder and apply to the apples of your cheeks. Blend if necessary. If you're using a gel or cream based blush, use your middle finger and highlight the apples of your cheeks. Blend well.
If you need additional color across your face, apply bronzer to the bridge of your nose, forehead and chin.

Bronzer:
The key to purchasing bronzer is to choose a color one to two shades darker than your skin tone. If you have an extremely light complexion, you might want to choose one shade darker. Conversely, if you have a darker skin tone, a shade that is twice as dark as your skin tone will most likely provide the impact that you desire.

  • Fair/medium skin: Rose or peach based bronzer
  • Olive skin: Copper or earthy toned bronzer
  • Dark brown skin: Rich chocolate toned bronzer with warm or cool undertones

    Face Tools

  • Foundation Brush: Used for the application of foundation to the face, this brush is usually made from synthetic materials. It has a rounded spatula shaped head that ensures even coverage.
  • Concealer Brush: Used for the application of concealer, this is a smaller version of the foundation brush. It is designed to address finer details like covering spots, blemishes, hyper-pigmented areas, and nooks and corners around your eyes and nose.
  • Powder Brush: The largest of the brushes, its robust head is crafted with very soft fibers for the even distribution of loose powder to the face.
  • Blush Brush: A smaller rendition of the powder brush, the blush brush has a rounded or tapered/sloped tip. It is used to add color definition - like shimmers, blush or bronzer - to the face and cheeks.

    • How To Use

    Foundation: Blend a small amount, using circular motions, and apply with sponge, fingertips or foundation brush. Blend well onto skin for a smooth, all-over coverage. Buff off any excess product that remains to achieve a natural, flawless looking finish.

    Sponge: Apply and blend liquid foundation with this convenient 8-piece round latex-free polyurethane sponge wheel. Using disposable makeup sponges will ensure hygienic application for each and every client.

    Average Days of Supply: 120

    Ingredients

    Foundation IngredientsFoundation: Water (Aqua), Cyclopentasiloxane, Butylene Glycol, Triethylhexanoin, Lauryl Peg-8 Dimethicone, Trimethylsiloxysilicate, Ethylhexyl Methoxycinnamate, Talc, Hdi/Trimethylol Hexyllactone Crosspolymer, Disteardimonium Hectorite, Sodium Chloride, Glycerin, Hydrolyzed Rice Bran Protein, Pentyene Glycol, Phenoxyethanol, Titanium Dioxide (Nano), Dimethicone, Peg/Ppg-18/18 Dimethicone, Cyclohexasiloxane, Polyglyceryl-3 Polydimethylsiloxyethyl Dimethicone, Sodium Dehydroacetate, Quaternium-90 Bentonite, Methylparaben, Propylparaben, Methicone, Tocopheryl Acetate, Maltodextrin, Fragrance (Parfum), Hexyl Cinnamal, Dimethiconol, Disodium Edta, Aluminum Hydroxide, Propylene Carbonate, Stearic Acid, Hippophae Rhamnoides Kernel Extract, Retinyl Palmitate, Sodium Hyaluronate, Caprylic/Capric Triglyceride, Silica, Hydrogen Dimethicone, Prunus Amygdalus Dulcis (Sweet Almond) Seed Extract (Prunus Amygdalus Dulcis Seed Extract), Tocopherol, Polymethylsilsesquioxane, Gold, Ethylhexylglycerin, +/- May Contain: Titanium Dioxide Ci 77891, Iron Oxides Ci 77491, Iron Oxides Ci 77492, Iron Oxides Ci 77499.---Sponge Ingredients: Latex-Free PU Foam.