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This brow mascara is an easy-to-use silky smooth tinted gel that adds natural looking volume and color to brows. These true-to-life shades harmonize with natural-looking or tinted hair color, covering grey and white brows beautifully. The fibers help brows appear fuller and thicker by delivering texturizing, soft focus visibly volumizing effects.


Brow Mascara Choices

  • Taupe (Fawn) - A mid neutral tones brown, great for any hair color
  • Blonde - Sandy blonde, great for those with blonde or red hair
  • Brunette - A rich brown, great for brown and dark brown hair

Brow Mascara Benefits

  • Easy to use
  • Long-lasting
  • Covers greys
  • Tames brows
  • Fibers help add fuller appearance to the brows
  • Sodium hyaluronate helps keep brows hydrated throughout the day
  • Not tested on animals
  • Creamy consistency
  • Two tubes with applicator brush in cap
  • Made in the USA

Please see the Usage & Ingredients tab for how to use and ingredient information.

Choosing Eyebrow Color:
To apply eyebrow color, use very light strokes of the pencil until the eyebrow line is filled in to your desired intensity.

  • Brunettes: Brown tones or Brownish/Black can be used for the evening
  • Black: Black or Black/Brown
  • Blondes: Light-Brown
  • Redheads: Warm tones of Brown for day and Dark-Brown for night
  • Grey: Grey

    Defining Eye Brows:
    Never underestimate the power of a well-defined eyebrow! Keep them groomed in a way that flatters your face, eye shape and size.
    1. Look directly into a mirror.
    2. Trim your long eyebrow hairs so you can identify the natural shape of your eyebrow.
    3. Hold a pencil or makeup brush vertically against the side of one nostril. The eyebrow should start where the pencil meets the brow. Take care to tweeze in the space between the two eyebrows.
    4. Tweeze the stray hairs that grow around the eyebrow.
    5. To create a flattering arch, now angle the pencil to the outer side of your pupil. Where the pencil meets the brow is where the top of your arch should be, approximately three-quarters of the way out. To create the shape of your arch, draw a line that tapers upward from the start of your brow to this point. Take care in replicating the process with the other eye, making sure to not over-pluck, while ensuring symmetrical uniformity.
    6. In the final shaping step, you can angle the pencil so it aligns with the outer corner of your eye. The eyebrow should end here, and you should tweeze to create a taper.

    Eyebrow & Lash Tools

  • Eyebrow Brush: A must-have for the lady who wishes to keep the look of her brows groomed. It's a firm angled brush that effectively applies eyebrow products such as powders, waxes and creams.
  • Eyelash Curler: Constructed from metal or plastic, there are many different styles of eyelash curlers on the market today. There are even curlers that use battery power to heat up while creating a curl! Each has its own features/benefits and price range varies widely. The key is to choose a model that doesn't pinch the lashes at the corners of your eyes and creates a nice uniform curl without crimping or pulling the lashes. Sometimes experimentation will be necessary to find the right model for you. To use an eyelash curler, place the base of the curler at the bottom of the upper eyelashes. Once you have your lashes centered between the curler pads, press gently yet firmly for a few seconds and release. Follow with a coat or two of mascara.

    Curling & Mascara Application for Lashes:
    Lashes define the eyes and enhance them with a bit of curl. An application of mascara will help make your eyes stand out whether you decide to select lightly natural or dark smoky eye makeup.
    Once you position your eyelash curler with your lashes in the pads at the roots, squeeze gently. Repeat this two more times, once in the middle, then at the tips of the lashes.
    Sweep the mascara brush from the base (roots) to the tips of lashes. Sweep the lashes from the back side as well, again from the base to the tips. Comb out any clumps with an eyelash comb/brush utensil. Apply a second coat of mascara for a more dramatic effect.

  • About the Collection
    Makeup shouldn't exist to hide or disguise your face. It should celebrate it, no matter your age! Celebrity makeup artist Ariane Poole believes that beauty has no age restrictions, and she was one of the first in the beauty industry to embrace positive aging. Ariane Poole Cosmetics feature a wide array of products that help enhance your natural features rather than cover or mask them, so people notice you, not your makeup. Ariane's line caters to women of all ages, so you can celebrate your look whether you're 17 or 87. Ariane Pool provides not only quality cosmetics, but a variety of tips, application techniques and education on how to properly apply them to suit your face. Join the age positivity revolution with Ariane Poole Cosmetics. 

    Ariane Poole Cosmetics 
    The best you at any age

    Ariane PooleAbout the Guest
    Ariane Poole has a degree in cosmetology and a career in the industry spanning more than 40 years. She moved to London in 1979 where the fashion and beauty industry was at the height of change, and has had the opportunity to work with some of the world's most talented and beautiful celebrities. Her work has also appeared in numerous magazines and she has appeared on major television networks. Her personal motto is, "The best you at any age."

    How To Use

    Lightly brush onto brows, sculpting them into the desired shape. Use alone or after other brow products. TIP: If you color your hair choose the shade that goes with your color of hair not your normal hair color. 

    Average Days of Supply: Depends on use (recommended to be used within 6 months from opening).

    Ingredients

    Water (Aqua), Butylene Glycol, Dimethicone, Beeswax (Cera Alba), Nylon 66, Copernicia Cerifera (Carnauba) Wax, Isostearic Acid, PVP, Tromethamine, Propylene Glycol Stearate, Glyceryl Stearate, Oleic Acid, Propylene Glycol Laurate, Sodium Hyaluronate, Polybutene, Stearic Acid, Xanthan Gum, Cellulose Gum, Lecithin, Atelocollagen, Polymethyl Methacrylate, Sorbitan Laurate, Isopropyl Titanium Triisostearate, Magnesium Aluminum Silicate, Silica, Panthenol, Glyceryl Laurate, Sodium Dehydroacetate, Polysorbate 20, Hexylene Glycol, Caprylyl Glycol, Phenoxyethanol, Disodium EDTA May Contain (+/-): Mica, Titanium Dioxide (CI 77891), Iron Oxides (CI 77491, CI 77492, CI 77499), Ultramarines (CI 77007), Manganese Violet (CI 77742), Chromium Oxide Greens (CI 77288), Chromium Hydroxide Green (CI 77289)